Connect with us

FIA WEC

WEC to Launch Manufacturer-Focused Documentary Series

WEC launches: ‘Meet the Legends: Why Legendary Brands Take on the WEC Challenge’…

A new dynamic and authoritative documentary series giving detailed insights into each of the major automotive manufacturers competing in the 2024 FIA World Endurance Championship will be broadcast later this year on YouTube.

‘Meet the Legends’ is an eight-part series which will focus on telling the sporting, business and aspirational stories of some of the world’s leading racing brands, digging down into their philosophies of why they chose endurance sports car racing.

The WEC has seen an upsurge in recent years thanks to an innovative, stable and cost-effective set of global regulations that have been embraced by both well-established manufacturers with history in endurance, and new ambitious brands aiming to carve new stories.

This cocktail of positive competition and technical ingenuity has laid out one of the deepest and most competitive grids in world motorsport for many years.

Explaining the dynamics of why and how the manufacturers go racing is majored upon in this series with senior members of the organizations, star drivers and industry experts describing what each of them bring to the global racing challenge.

The series gets the opinions of key decision makers in the WEC paddock. These, allied to inputs from top drivers, management and endurance experts sees assorted opinions and knowledge present a detailed description on each brand racing in the Hypercar category.

The historical aspects of each manufacturer is also explored, giving valuable background on why the brands are so respected among fans, drivers and sports car experts alike.

WEC CEO Frederic Lequien said that the dawn of a new multiple manufacturer era in the WEC recently via the Hypercar regulations was “a celebration of commitment from some of the biggest names in automotive and motorsport industries, so we felt this era needed a deep dive to understand what makes these iconic brands so competitive.”

He added: “The level of dedication is manifested on the track. We see this race by race and lap by lap. But behind the scenes there are deep foundations and whole levels of technical, sporting and marketing excellence that go unseen.

“Meet the Legends breaks that down to give the viewer an understanding of each brand and the unique characteristics that they bring to the WEC.

“The diversity among them is something that should be celebrated and these episodes do that with insight and strong background.”

Stéphane Andriolo, ACO and 24 Hours of Le Mans sales and marketing director, added: “Today, endurance racing is used to promote much more than just new technology, it is also about the brands, what they stand for and how the public perceive them.

“The 24 Hours of Le Mans and the FIA World Endurance Championship provides the ideal platform for major manufacturers to tell their story.

“The ‘Meet the Legends’ series will allow viewers to look behind the scenes and understand why some of the world’s leading automotive manufacturers choose to race with the FIA WEC.”

The series will begin in November with Ferrari opening the series.

The full ‘Meet the Legends’ Schedule:
Ep. 1: The Unwavering Devotion of The Tifosi – Ferrari
Ep. 2: No Challenge Is Too Great – Alpine
Ep. 3: Racing with Allure – Peugeot
Ep. 4: The American Way of Racing – Cadillac
Ep. 5: Motorsport Legacy Led by Excellence – Porsche
Ep. 6: A Unique Racing Story – Lamborghini
Ep. 7: The Art of Speed – BMW M
Ep. 8: The Relentless Quest to invent the Future – Toyota

The latest sports car racing news from trusted series, manufacturer and team sources based around the world.

Click to comment

More in FIA WEC