U.S. Customer Interest Growing for Lamborghini Huracán GT3

Customer interest in the new Lamborghini Huracán GT3 has continued to grow in North America heading into the launch of full GT3 regulations in the TUDOR United SportsCar Championship next year.

The Italian manufacturer hosted an open test last month at Las Vegas Motor Speedway for prospective clients to sample both the Huracán GT3 and the Huracán LP 620-2 Super Trofeo cars.

“The interest level has been extremely high,” Lamborghini Blancpain Super Trofeo North America Series Coordinator Chris Ward told Sportscar365.

“We’re very pleased to have half-a-dozen very high level teams come out and test the car for the first time in North America.

“We’re very pleased with the response and excited for future announcements for our GT3 programs in America next year.”

A total of 28 drivers climbed behind the wheel of a prototype version of the Huracán GT3 over the course of the four-day test.

The list included a number of current TUDOR Championship and Pirelli World Challenge pilots, as well as Super Trofeo drivers looking to make the step up in 2016.

Lamborghini GT3 Junior Driver Andrew Palmer, the only American currently involved in the team’s factory Blancpain Endurance Series effort, was also on hand to help get drivers up to speed with the 500-horsepower V10-powered beast.

“It was really enjoyable,” Palmer told Sportscar365. “We had a whole lot of different level people and teams come through the program.

“We only had positive feedback and were really encouraged by that.”

It marked the first test for the Huracán GT3 on U.S. soil, with additional testing and development planned to get underway in September ahead of next year’s debut.

“It was really good having the European guys over here to get a taste of the American market,” Palmer added.

“We all know this is an important market for Lamborghini and we want to have a bigger motorsports presence starting in 2016.

“I think IMSA is a great fit for that. We’ll see what teams adopt the car, hopefully a lot of them and hopefully we’ll have some good manufacturer support.”

Ward expects Lamborghini to have a considerable GT3 presence in the U.S. next year.

“I’d say today, demand exceeds the number of cars we’re likely to have in the country for next year, which is a good problem to have,” he said.

Lamborghini hosted a similar event in Japan immediately following the test in Las Vegas.

John Dagys

John Dagys is the founder and Editor-in-Chief of Sportscar365. Dagys spent eight years as a motorsports correspondent for FOXSports.com and SPEED Channel and has contributed to numerous other motorsports publications worldwide. Contact John