After marking its 50th Anniversary in 2016, the Trans Am Series presented by Pirelli and SCCA Pro Racing are set to celebrate its Diamond Anniversary after signing an unprecedented 25-year agreement with the Trans Am Race Company (TARC).
The landmark deal is the continuation of TARC’s licensing and services agreement with SCCA Pro, securing the management, marketing and operational platform that has seen Trans Am grow substantially since the creation of the original partnership in late 2011.
The partnership announcement was made today during a press conference held at the annual Sports Car Club of America National Convention in Las Vegas.
“This unprecedented agreement gives both TARC and SCCA Pro the opportunity to focus on the future of the Trans Am Series,” said John Clagett, President of The Trans Am Race Company.
“While these past few years have been a tremendous success, we are still working towards our final vision.
“This agreement allows both partners to concentrate on building and constantly improving the Series. We appreciate the trust and confidence that SCCA Pro has shown in us, and with the operation rights to the Trans Am name secure, we will be shifting our efforts towards building a market platform that emphasizes longevity.”
While the renewed partnership between SCCA Pro and TARC will allow both entities to continue building a top professional series, it will also vertically align the Trans Am Series with SCCA Inc., creating an easy crossover from amateur racing to professional sports car racing to more than 65,000 SCCA club members.
“SCCA Pro Racing is dedicated to running, managing and supporting programs that align with SCCA Club Racing,” SCCA Pro Racing President and CEO Mike Collins said.
“Trans Am just celebrated its 50th year of competition, crowning champions who all belonged to the SCCA. SCCA Pro is proud that we will continue our relationship with the Trans Am Race Company for the next 25 years.
“By committing to a long- term relationship with mutual goals, our organizations can focus on making the series great by leveraging both of our resources together to offer a clear path from amateur motorsport to professional racing.”
SCCA Pro will continue providing crucial services to Trans Am, including staffing, industry standard participant accident insurance and sanctioning.
TARC will remain the marketing and management arm of the Series taking on promotion, the writing and interpretation of rules and staff selection in key roles.
The series will kick-off its 51st season Sebring on March 4-5.