NBC Sports has confirmed more than 100 hours of IMSA programming for 2019, beginning on Saturday, Jan. 26, with live coverage of the Rolex 24 at Daytona, with coverage on NBC, NBCSN, NBCSports.com and the NBC Sports app.
In April, NBC Sports Group and IMSA announced a new, six-year media rights agreement in which NBC Sports acquired the U.S. broadcast rights to all IMSA races beginning in 2019.
Live race coverage of the Rolex 24 begins at 2 p.m. ET on NBCSN, as a world-class field of drivers take to the 3.56-mile course to begin the IMSA 50th anniversary celebration.
“As we all get ready for IMSA’s much-anticipated 50th anniversary season in 2019, our new NBC Sports media partnership promises to promote and showcase our unique premium product in revolutionary ways,” said IMSA CEO Ed Bennett.
“Both IMSA and the WeatherTech Championship have been experiencing incredible momentum the last several years and this partnership should only help elevate the sport to new heights.”
“We couldn’t be more excited to begin our IMSA coverage from the Daytona International Speedway with the iconic 57th Rolex 24,” said Jon Miller, President, Programming, NBC Sports and NBCSN.
“As the home of U.S. motorsports, we’ll showcase the uniqueness of IMSA racing to motorsports fans everywhere, as we celebrate the 50th anniversary of the association throughout the upcoming season.”
NBCSN will broadcast a one-hour 2019 season preview on Thursday, Jan. 24 at 2 p.m. ET. That will be followed by live coverage of qualifying for the Rolex 24 from 3-5 p.m. ET. The preview show will also re-air on Saturday, Jan. 26 at 1 p.m. as a lead-in to the coverage of the race.
All 2019 IMSA WeatherTech SportsCar Championship races will be live streamed to authenticated subscribers on NBCSports.com and the NBC Sports app — NBC Sports Group’s live streaming product for desktops, mobile devices, tablets, and connected TVs.
NBCSports.com and the NBC Sports app are available on the iTunes App Store, Google Play Store, Windows Store, Roku Channel Store, Apple TV and Amazon Fire.
Highlighting the broadcast schedule are the three other IMSA Michelin Endurance Cup races which include the Mobil 1 Twelve Hours of Sebring on March 16; the Sahlen’s Six Hours of The Glen on June 30 and the Motul Petit Le Mans on Oct. 12.
In total, NBC Sports will present three live racing windows on NBC, which will consist of coverage from Canadian Tire Motorsport Park on July 7, WeatherTech Raceway Laguna Seca on Sept. 15 and the season finale from Michelin Raceway Road Atlanta with the 22nd annual Motul Petit Le Mans.
NBCSN is scheduled to provide fans more than 40 hours of coverage throughout the season.