The FIA World Endurance Championship is set to make a splash in Detroit, as the global sports car series will host a press conference at next month’s North American International Auto Show.
Regarded as one of the world’s premier auto shows, the FIA WEC has scheduled a press conference for Jan. 13 at 1:25 p.m. ET on the Atrium Stage of the COBO Center.
While details of the event have yet to be revealed, it is the only motorsports series to have a presence at this year’s show, which sees involvement from nearly all of the world’s automakers and automotive-related companies.
The FIA WEC has made a recent push for an increased presence in the U.S., with the hiring of former CART boss Andrew Craig as its North American representative.
Only a single North American round features on the 2015 schedule, with a return trip to Circuit of The Americas in September with the TUDOR United SportsCar Championship, although negotiations have been ongoing for a potential race at Montreal for as early as 2017.
Also expected in Detroit is an announcement from Ford on its new global GTE program, which could also include an involvement in the FIA WEC beyond the brand’s return to the 24 Hours of Le Mans.
Ford’s press conference is scheduled for Jan. 12 at 9:10 a.m. in the Joe Louis Arena. It’s unclear if the entire motorsports program, or just the new-for-2015 production car will be revealed at that time.